If if were rich and famous (or even poor and influential), I'd start my own term called "e-networking" to replace all the social crap being spewed about. Why do we need social networking, social bookmarking, social annotating, or social anything else? Doesn't the term "social" imply that it is not for business?
If it were up to me, I'd drop the social and make it electronic networking. It's really all about people building networks of relationships and using those relationships to share information. In other words, it is the electronic version of the same networking we've always done.
My kids' peers think it's funny to make up words. My peers (my e-network) will probably just laugh at me. :)